Oracle Responsys Marketing Platform Cloud Service Implementation Essentials – 1Z0 477
Course Outline:
Module1:Responsys Data Model
- Describe the Responsys Data Model
- Create and manage Contact Lists, Supplemental Tables, and Profile Extension Tables
- Create and manage Filters, Segment Groups, and Seed Groups
Module2: Initial Configuration/Deliverability
- Describe domain branding and domain delegation, and gather initial account settings
- Describe how Responsys manages bounce processing, spam and feedback loops, and soft bounce suppression
- Perform IP Warm Up and IP Ramp Up
- Configure global settings, campaign management options, domain suppressions, soft bounce settings, external tracking, and campaign categories
- Implement conversion tracking
- Configure subscription management
Module3:Integration: Interact Connect
- Describe the Data Gateway Setup process
- Configure Connect jobs to import data
- Configure Contact Event Data (CED) exports
Module4:Creating and Managing Content
- Create and manage documents
- Read, write, and edit HTML code for emails
- Apply responsive design techniques to emails
Module5:Campaigns/Forms
- Create, manage, and test campaigns
- Configure campaign settings in the Campaign Dashboard
- Manage Campaign Categories, Link Categories, and Link Tables
- Configure personalization using Built-in Functions or Responsys Personalization Language
- Configure dynamic content modules
- Create and manage forms
Module7:Programs
- Design, manage, and publish programs
- Analyze and test programs
Module8:Reporting
- Interpret standard reports and dashboards
- Create custom reports with measures and dimensions
Module9:Multi-Channel Campaigns
- Implement Rapid Retargeter display campaigns
- Create Short Message Service (SMS) campaigns
Module10:Partner Integrations
- Describe how Responsys integrates with technology partners
Training Track : Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials – 1Z0 477
INTERNATIONAL STUDENT FEE 500 USD
Job Interview Preparation (Soft Skills Questions & Answers)
- Tough Open-Ended Job Interview Questions
- What to Wear for Best Job Interview Attire
- Job Interview Question- What are You Passionate About?
- How to Prepare for a Job Promotion Interview
Stay connected even when you’re apart
👬🏻Join our WhatsApp Channel – Get discount offers
🧮 500+ Free Certification Exam Practice Question and Answers
Internships, Freelance and Full-Time Work opportunities
👫🏻 Join Internships and Referral Program (click for details)
👫🏻 Work as Freelancer or Full-Time Employee (click for details)
Flexible Class Options
- Week End Classes For Professionals SAT | SUN
- Corporate Group Trainings Available
- Online Classes – Live Virtual Class (L.V.C), Online Training
Similar Courses
Introduction to Oracle Sales Cloud
Oracle Service Cloud (RightNow) Analytics
Introduction to Oracle Service Cloud – RightNow
Oracle Field Service Cloud Service Implementation – TOA BootCamp
KEY FEATURES
Register Now
