Big Data analytics has significantly transformed the business landscape by providing valuable tools for decision-making. With the ability to process and analyze massive amounts of data, companies can now make informed choices, identify trends, and gain a competitive edge. This powerful combination of data and advanced technologies empowers organizations to better understand their markets, customers, and operations, ultimately driving growth and success. What is Big Data? Big Data refers to the massive volumes of structured, semi-structured, and unstructured data generated from various sources, including digital devices, social media, sensors, and transactions. It is characterized by its high velocity, variety, and
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