Odoo Marketing Training

Odoo Marketing App is a powerful tool that helps businesses manage their marketing campaigns, track leads, and analyze results.By the end of this course, you will be able to create effective marketing campaigns, manage leads and contacts, execute email, SMS, and social media marketing strategies, and analyze campaign results using Odoo Marketing App.

• Overview of Odoo Marketing App –
• Benefits of using Odoo Marketing App –
• Key features of Odoo Marketing App

• How to create a new marketing campaign
• Adding campaign details and objectives
• Setting up campaign channels (email, SMS, social media)
• Creating campaign activities (events, webinars, etc.)

Module3: Managing Leads and Contacts:

• How to create new leads and contacts
• Adding lead and contact details (name, email, phone number, etc.)
• Assigning leads to sales teams or salespersons
• Converting leads to opportunities or customers

Module4: Email Marketing with Odoo Marketing App:

• How to create an email marketing campaign in Odoo Marketing App
• Adding email templates and content
• Segmenting email lists based on criteria (industry, location, etc.)
• Sending and tracking email campaigns

Module5: SMS Marketing with Odoo Marketing App:

• How to create an SMS marketing campaign in Odoo Marketing App
• Adding SMS templates and content
• Segmenting SMS lists based on criteria (country code, language, etc.)
• Sending and tracking SMS campaigns

Module6: Social Media Marketing with Odoo Marketing App:

• How to connect social media accounts to Odoo Marketing App
• Creating social media posts and campaigns in Odoo Marketing App
• Monitoring social media engagement and analytics in Odoo Marketing App

Module7: Analyzing Campaign Results and ROI with Odoo Marketing App:

• How to view campaign reports and analytics in Odoo Marketing App
• Calculating campaign ROI using Odoo’s built-in ROI calculator tool
• Exporting campaign reports for further analysis or sharing with stakeholders.

Course Prerequisite

• The Odoo Marketing training course is designed for users who have a basic understanding of Odoo and its features.
• Prior experience with Odoo or similar ERP systems is recommended, as this course will focus on using the Odoo Marketing App and its add-ons to create and manage marketing campaigns
• Familiarity with marketing concepts, such as lead generation, sales funnels, and customer segmentation, is also beneficial.

Who’s this course for?

This course is suitable for marketing professionals, sales teams, business owners, and anyone else who wants to improve their marketing skills using Odoo

International Student Fee :US 300$